Competency Identify concepts in organizational decisions, strategic alliances, and managing efficiency and effectiveness. Scenario You recently received a telephone call from the Vice President (VP) of Marketing for your company. The website traffic has dropped off and the VP is concerned about too much “noise” online and they are concerned that the organization’s website is […]
Day: February 3, 2019
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Revenue Generation Online
Revenue Generation Online Deliverable 3 – Revenue Generation Online Describe techniques, types, and distribution methods of content marketing and how they fit into ecommerce. Scenario Having an online presence can be a tremendous expense for organizations. From a strictly accounting perspective, the costs associated with the IT requirements and the personnel needed to manage the […]
We can work on Deliverable 4 – Marketing Digital Platforms
Deliverable 4 – Marketing Digital Platforms Posted on February 2, 2019 Updated on February 2, 2019 Competency Select keyword targets via a keyword research tool. Scenario Search Engine Optimization (SEO) keywords are the essential words and phrases in the web content that make it probable for people to find the site via search engines. A website […]
We can work on globalisation,
With increasing globalisation, does culture in international marketing matter? -The impact of culture on successfully conducting business internationally has grown in recognition over time, but equally the world in which we live is converging in the era of globalisation. – Write a 1,000 word discussion paper highlighting the importance of culture in international marketing. – […]