1. Introduction and product/service description
(definition of product category, salient attributes, surrogate cues, relevant costs, general information)
2. Major competitors (brief discussion of the relevant products
3. Value: General benefits & costs
(why are the buyers buying – most important benefits, give reasons for purchasing in each benefit class, what possible costs are there, what is the general value order among competitors, is the benefit/cost ratio acceptable in this industry)
4. Value – competitors
(discussion of the competitors in relation to beneifts and costs – maybe a table here)
5. Value: Buyer segments
(think of the benefits and costs categories as a segmentation scheme… discuss the relevance of each of these segments.)

Place your order now for a similar paper and have exceptional work written by our team of experts to guarantee you A Results

Why Choose US

6+ years experience on custom writing
80% Return Client
Urgent 2 Hrs Delivery
Your Privacy Guaranteed
Unlimited Free Revisions