“Using Analytics for Business Decision-Making Purposes for the Smart Grid”

Canadian Business magazine has recently learned from several sources that you are an up and coming “business analytics expert” in Canada.
Eager to provide insight into the field of business analytics as a way to differentiate their magazine in the marketplace, and to add to its value in the eyes of managers nationwide, Canadian Business magazine has asked you to write an article for the upcoming issue. The focus of the article is on educating its readership on the fundamentals of business analytics. The editorial team has suggested that you frame your thoughts in relation to a theme of “Using Analytics for Business Decision-Making Purposes for the Smart Grid” which the magazine plans to highlight over the next few issues. 
It is the hope of the editorial team that you will craft a creative essay which will communicate to its readers your unique perspective on the evolution and future of business analytics, complemented by well-positioned, concise examples which highlight the key takeaways which managers need to focus on.