‘The value of a student’s international experience goes beyond purely the acquisition of language – it lies in the ability to see business and personal issues from other than your own cultural perspective’ Charles MacLeod, Head of UK Resourcing, Price Waterhouse Coopers 2008

Title: An analysis of the culture of an organisation

Your report will apply ONE theoretical framework used in the study of organizational culture to conduct an analysis of an organization’s culture.

The analysis will illustrate the culture by focusing on EITHER

1. an issue (something which the organization has responded to) OR
2. a particular organizational practice (something the organization does) OR
3. an event (some particular incident or series of incidents inside the organization) OR
4. a sub – unit (an organizational department department/division) .

You will be able to choose from ONE of seven organizations:

• The Hongkong and Shanghai Banking Corporation (HSBC) https://www.hsbc.com/1/2/home
• British Broadcasting Corporation (BBC) www.bbc.co.uk/
• South West Airlines https://www.southwest.com/
• Amazon www.amazon.co.uk/
• Virgin Group www.virgin.com/
• IKEA https://www.ikea.com/
• Nestle www.nestle.com/

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