tracking and careful presentation of bodies – and, secondly, performances of the frame/self to ‘allure’ clients. In each, we discover a wealthy gen- der gradient in models’ expectanci The symbolic meaning of the “Marsâ Song” es, behaviour, and subjective understandings. We advocate that the normal paintings of male modelling opens up partial chal- lenges to normative definitions of gender inside the reiterative opportunities of gen- der performativity, especially by ‘quee The symbolic meaning of the “Marsâ Song” ring’ it, first of all via the ways wherein those guys are invested in their frame and, secondly, thru the performances they enact at paintings. however, as opposed to heralding a dramatic shift in notions of gender, the hole up of non-conventional occupations to males and females produces differ- ently modulated gender performances in such areas of labor. This counter-balances the overt determinism of gender performativity, as well as demonstrating, via empirical commentary, how open to ‘play’ normative gendered scripts can be, not simply within the supposedly ‘radical’ and ‘opportu The symbolic meaning of the “Marsâ Song”nity’ spaces of drag. As our studies demonstrates, and Lloyd (1999) argues, the de-naturalizing of gender efficaciously extends to all styles of ‘dressing up’, and fashions’ ‘parodic proliferation’ defies the concept of two essential genders and goals. indeed, they reveal how ‘one “is” in no way straight or queer, simply in a situation of “doing” straightness or queerness’ (Lloyd, 1999: 197). In sum, our case observe of models reveals diffused variations and nuanced ways of ‘doing gender’ that can’t be accessed thru discourse evaluation on my own. Our empirical setting well-knownshows small contrasts within the methods of ‘doing’ gender that advocate how gender performativity, whilst in large part reiterative of normative heterosexuality, may also subtly con- observed the conventions. therefore, the performances of female and male fashions – predicated as they’re on the performativity of gender – testify to the resilience of normative hetero- sexuality, while also demonstrating a number of the methods wherein the scripts might be chal- lenged. in the end, the idea of gender performativity need to be understood as regionally emergent and contextual. on this empirical application of gender performativity, we discover context to be important in shaping particular meanings of gendered acts.>