You are working as a marketing consultant. You have been instructed to undertake research into the current promotional techniques, targeting UK residents, of one of the following Telecommunications or Employment/ Recruitment companies
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pecific market, that stockâs price will drop, revealing that this massive selling of oil futures by energy traders is related to the perception of Middle East instability. In their 2018 break-even oil budget, Saudi Arabia has one barrel placed at $74.4 USD (Khan). Therefore, some would claim that the drop to $52.2 USD per barrel would be detrimental to Saudi Arabia. In some ways, yes; however, for a country that claims to have $48 billion sitting in foreign reserves, the disproportionate budget-to-revenue ratio only creates a shift in where they place their money, an example of this being a slowing of government-funded construction of cities on the coast, not a stop (Wald). Even when below their budget, Saudi Arabia still has access to imports such as food and other important resources for their citizens and government. This is due to their political leverage as the controller of world oil, foresight to stock up on foreign reserves, purchasing power of companies in other industries in an attempt to diversify exports, as well as their massive investments in other countries such as the United States; this sets them apart from other OPEC countries such as Venezuela who do not have cash flow or political influence, and therefore, cannot feed their population as Dutch Disease has practically rotted their domestic currency, the bolivar, from the inside out. Saudi Arabia will not fall victim to this; they have made many severe economic and fiscal reforms in order to steer clear. With regard to Saudiâs domestic oil climate, M.B.S has enacted Vision 2030; a direct attempt to manufacture a complete economic overhaul through ambitious reforms in taxation, the severance of subsidies, and spending. Saudi also plans on creating the worldâs largest initial public offering (IPO)through the partial privatization of Saudi Aramco which would bring in an approximated $100 billion of non-oil revenues for Riyadh, however, this plan has been delayed multiple times already (Khan). Because of these reforms and future partial privatization, combined with investments in infrastructure, military, and education, M.B.S is hopeful that th>
pecific market, that stockâs price will drop, revealing that this massive selling of oil futures by energy traders is related to the perception of Middle East instability. In their 2018 break-even oil budget, Saudi Arabia has one barrel placed at $74.4 USD (Khan). Therefore, some would claim that the drop to $52.2 USD per barrel would be detrimental to Saudi Arabia. In some ways, yes; however, for a country that claims to have $48 billion sitting in foreign reserves, the disproportionate budget-to-revenue ratio only creates a shift in where they place their money, an example of this being a slowing of government-funded construction of cities on the coast, not a stop (Wald). Even when below their budget, Saudi Arabia still has access to imports such as food and other important resources for their citizens and government. This is due to their political leverage as the controller of world oil, foresight to stock up on foreign reserves, purchasing power of companies in other industries in an attempt to diversify exports, as well as their massive investments in other countries such as the United States; this sets them apart from other OPEC countries such as Venezuela who do not have cash flow or political influence, and therefore, cannot feed their population as Dutch Disease has practically rotted their domestic currency, the bolivar, from the inside out. Saudi Arabia will not fall victim to this; they have made many severe economic and fiscal reforms in order to steer clear. With regard to Saudiâs domestic oil climate, M.B.S has enacted Vision 2030; a direct attempt to manufacture a complete economic overhaul through ambitious reforms in taxation, the severance of subsidies, and spending. Saudi also plans on creating the worldâs largest initial public offering (IPO)through the partial privatization of Saudi Aramco which would bring in an approximated $100 billion of non-oil revenues for Riyadh, however, this plan has been delayed multiple times already (Khan). Because of these reforms and future partial privatization, combined with investments in infrastructure, military, and education, M.B.S is hopeful that th>
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