Module 04 Course Project – Ethical Values, Violations And Best Practices
Written on November 20th, 2019 by admin
Module 04 Course Project – Ethical Values, Violations And Best Practices
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Paper, Order, or Assignment Requirements
- In a minimum of two pages, complete the following:
- Identify three examples of ethical violations related to the marketing of a product or service.
- Summarize the ethical issue in each example and any consequences that resulted from it.
- Discuss which American Marketing Association Ethical Values were violated.
- Explain how the ethical issue could have been avoided.
- Create a list of the top five ethical do’s and don’ts (five of each).
- Use at least three credible sources.
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Paper, Order, or Assignment Requirements
- In a minimum of two pages, complete the following:
- Identify three examples of ethical violations related to the marketing of a product or service.
- Summarize the ethical issue in each example and any consequences that resulted from it.
- Discuss which American Marketing Association Ethical Values were violated.
- Explain how the ethical issue could have been avoided.
- Create a list of the top five ethical do’s and don’ts (five of each).
- Use at least three credible sources.
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