Combination of True/False and multiple choice questions.

Is the organization’s target is whom the organization attracts?

What is market oriented organization?

Do the product line managers have no control over many operational details of their product lines?

When an organization structures its products around major customer groups, does it structure a market oriented organization?

Is the patient at the center of the clinical micro system approach?

Are employees recognized as the key link in customer market share?

In the traditional paradigm, quality, cost, and service delivery are key drivers of organizational success.

Whenever joint ventures result in reducing competition they will be disallowed.

The “rule of reason” states the Federal Government will always act reasonably when evaluating every possible merger that is proposed.

In 2004, the Justice Dept. issued a report that noted when there is less health care competition, prices tended to be higher.

Define inflation.

What is consumer income composed of?

What is disposable income?

What is discretionary income?

What type of services might be offered in a market driven health care organization in the service line of a hospital or health system?

Define an internal to external approach.

What is the strongest rationale for a market driven approach to planning health care?

What is concentration strategy?

What is socio-demographic segmentation?

What is psychographic segmentation?

What are the five I’s of service?

Define specialty good.

Define broad product line.

Define price.

What are the steps in establishing price?

What is low in regards to pricing?

In an accountable care organization what is the system responsible for?

What are companies doing to control health care costs?

Which questions are illegal under Equal Opportunity Guidelines to ask on a personal history form in the hiring process?