Write a research paper using evidence to support a thesis that addresses your research question examining a current issue or event in the news from the perspective of your field of study. The audience is people who are generally educated but do not have extensive knowledge of your field.
Sources: Minimum of 6. At least 3 of these must be from scholarly journals, and all sources should be selected based on reliability, currency, and level of information/analysis. The UMGC library will be very useful in helping you find appropriate sources. You can, but do not have to, include all of the sources from your annotated bibliography.
Due date and grading: The revised research paper is due by the end of Week 7. It will be graded using a rubric and will count for 30% of your course grade. To view the grading rubric, please view the assignment through the Assignments area of the classroom.
Outcomes you should achieve by completing this assignment
The outcomes for this assignment are listed below, with the associated course outcomes in parentheses:
Use research to write a paper that will inform or persuade an audience (Course outcome 1)
Form unified, coherent, and well-supported paragraphs in support of the thesis statement (Course outcome 2)
Select sources, use them to inform and support your writing, and document them in APA style (Course outcome 4)
Demonstrate accurate grammar and mechanics in writing (Course outcome 3)
Participate in the process of receiving feedback and revising your writing (Course outcome 1)
Sample Solution
Social media and technology play a significant role in everybodyâs lives. It has revolutionised the world we live in, in many ways. One being the fashion industry. This has been impacted by the rise of bloggers and social media influencers who have made social media a career and marketing strategy. One major platform is Instagram. This has helped brands and bloggers promote products and lifestyles that will appeal to a wide audience and entice customers which not only benefits the brand but also the âbusinessâ of the blogger. Social media has had a direct impact on digital labour and consumer culture as it has provided a platform to see what is desired by an audience and what there are gaps in the market for. There has also been a development in body image and how bodies that differentiate from the norm is not scrutinized anymore but is accepted and praised. For women, the stick thin barbie doll body type is not the trend anymore and curvy bodies are more realistic and common in contemporary western society. Social media has provided a feel-good service for society as people feel more accepted and confident for who they are. I will be looking into how much of an impact social media has really had on many different aspects of the fashion industry including body image, marketing, acceptance within society and the rise of bloggers and influencers. I decided to investigate a high-street brand and a high-street, online retailer to see if how they utilised social media differed. The high-end brand I chose was Burberry as they are heavily advertised by celebrities throughout their campaigns. I then chose to research Pretty Little Thing as my high-street brand as they use social media influencers and bloggers to promote their products a lot in their brand. I chose both brands because although their products and consumers may be very different, they still have similarities in the way they work. The purpose of this study is to explore the impact that social media is having on the fashion industry. The reason for my interest in this topic is that I have grown up with the development of social media and have always been very interested in fashion, therefore I wanted to see how the two impacted each other. I will look into any evidence I find to see if there have been many direct effects on the fashion industry. In terms of the range of material that I managed to find, there is several articles and scholarly sources that have looked in to the changes that social media has had on the fashion industry. The data in these sources was collected by theorists and sociologists who have done their own primary research on these social media platforms and have gathered the findings themselves. This is the same for the articles that I found as they had made their own observations on what is on social media. These studies do not all give direct evidence, but all relate to the themes that I am looking into and allow room for assumptions. I explored the main themes that I identified when doing my research: marketing and social media, body image and blogger>
Social media and technology play a significant role in everybodyâs lives. It has revolutionised the world we live in, in many ways. One being the fashion industry. This has been impacted by the rise of bloggers and social media influencers who have made social media a career and marketing strategy. One major platform is Instagram. This has helped brands and bloggers promote products and lifestyles that will appeal to a wide audience and entice customers which not only benefits the brand but also the âbusinessâ of the blogger. Social media has had a direct impact on digital labour and consumer culture as it has provided a platform to see what is desired by an audience and what there are gaps in the market for. There has also been a development in body image and how bodies that differentiate from the norm is not scrutinized anymore but is accepted and praised. For women, the stick thin barbie doll body type is not the trend anymore and curvy bodies are more realistic and common in contemporary western society. Social media has provided a feel-good service for society as people feel more accepted and confident for who they are. I will be looking into how much of an impact social media has really had on many different aspects of the fashion industry including body image, marketing, acceptance within society and the rise of bloggers and influencers. I decided to investigate a high-street brand and a high-street, online retailer to see if how they utilised social media differed. The high-end brand I chose was Burberry as they are heavily advertised by celebrities throughout their campaigns. I then chose to research Pretty Little Thing as my high-street brand as they use social media influencers and bloggers to promote their products a lot in their brand. I chose both brands because although their products and consumers may be very different, they still have similarities in the way they work. The purpose of this study is to explore the impact that social media is having on the fashion industry. The reason for my interest in this topic is that I have grown up with the development of social media and have always been very interested in fashion, therefore I wanted to see how the two impacted each other. I will look into any evidence I find to see if there have been many direct effects on the fashion industry. In terms of the range of material that I managed to find, there is several articles and scholarly sources that have looked in to the changes that social media has had on the fashion industry. The data in these sources was collected by theorists and sociologists who have done their own primary research on these social media platforms and have gathered the findings themselves. This is the same for the articles that I found as they had made their own observations on what is on social media. These studies do not all give direct evidence, but all relate to the themes that I am looking into and allow room for assumptions. I explored the main themes that I identified when doing my research: marketing and social media, body image and blogger>
