many people build their incomes on. The thing is that bubbles tend to burst—unless it brings in money, almost no one thinks about this. As a contrarian investor, it is important for you to not rely on such bubbles, being able to notice and avoid them. Do not trust popular research published in newspapers—become a researcher, dig up all the information yourself, and have your own opinion. And finally, be prepared that even if your investment is prospective and potentially beneficial for everyone, it will take a much longer time for the market to notice it than if you were doing business in a more “mainstream” way. Contrarian investing is a rather risky way of doing business, suitable mostly for experienced and skilled business professionals who have patience, self-assurance, and analytical wit. Betting on currently not-so-popular segments of the market, contrarian investors know that their time and effort will eventually pay off much more than if they were doing business in the regular way. Mostly depending on research and resources, contrarian investing implies going against trends and hype—but the outcomes of this are usually much more rewarding than following the direction everyone else does. Works Cited “What is Contrarian Investing Anyway?” MoneyWeek. N.p., 13 Jan. 2017. Web. 21 July 2017. “What is Contrarian Investing?” Barclays. N.p., n.d. Web. 21 July 2017. Chambers, Clem. “5 Rules of Contrarian Investing.” Forbes. Forbes Magazine, 29 May 2014. Web. 21 July 2017.>