Quality Improvement in the Health Care Organization Accreditation
The mandate for improving the way in which health care is delivered was stimulated by the public outcry over the estimated 98,000 deaths because of medical errors each year according to the Institute of Medicine in 1999. Since then, health care organizations have sought means by which the public can be reassured that they were meeting quality and safety standards. Accreditation agencies (e.g., The Joint Commission) and quality awards provide a means for the public to evaluate where the agency is meeting minimum standards.
You have been assigned by your manager to determine which accrediting agencies or quality improvement programs your hospital will utilize in its upcoming revenue cycle. Your hospital is a magnet hospital in a large urban area that provides multilayered services. You have previously used The Joint Commission for your accreditation but feel that you might be better served by using another accrediting body. You have three months in which to gather data and present the information to your manager.
Complete the following for this assignment:
Choose 3 quality improvement or accreditation-related programs to consider in replacing The Joint Commission for your organization, and briefly describe them. Your agency accepts Medicare and Medicaid payments; therefore, you will need to explore, as background, the conditions of participation for Centers for Medicare and Medicaid Services (CMS). This is important information because you will need to compare your list of accrediting agencies and quality improvement programs with the conditions of participation to see if they meet the criteria. Analyze the costs and benefits of each quality improvement or accreditation-related program by stakeholder group (e.g., patient, provider, and third-party payer). Rank your quality improvement or accreditation-related program suggestions with rationale.
Sample Solution
Although using influencers, celebrities and social media to advertise a brand is very popular and highly used in the modern day, Burberry have received some criticism for who they have used and how they have chosen to do certain campaigns. In 2016 Burberry chose Brooklyn Beckham to photograph a campaign for one of their fragrances as he had shown an interest in taking photography seriously as a career in the future. This had a mixed review of opinions, which mainly started with people saying that he had been chosen to do this because of who his parents were and if he was just a regular, then 16-year-old, that he wouldnât have received the chance in a million years. Other people also commented and said that it was insulting and disrespectful to anyone else who is in the artist community. Finally, people started to realise that it may have been his almost 6 million Instagram following that was the reason why Burberry decided to go with him as they knew the campaign would get a lot more attention if it was published all over his social media platforms. This highlights that brands have realised how important social media is for marketing and for the fashion industry in general in modern day and therefore must utilise all contacts they may have with huge followings. In an article from the BBC by Kate Hope (2016), it is made clear that âit is now the number of followers on Instagram, Pinterest, Facebook and Twitter rather than your experience that can secure you a top jobâ. It has become clear that there is a clear link between a social media campaign for a brand that has high levels of engagement securing more sales which is allowing their brand to grow and develop.>
Although using influencers, celebrities and social media to advertise a brand is very popular and highly used in the modern day, Burberry have received some criticism for who they have used and how they have chosen to do certain campaigns. In 2016 Burberry chose Brooklyn Beckham to photograph a campaign for one of their fragrances as he had shown an interest in taking photography seriously as a career in the future. This had a mixed review of opinions, which mainly started with people saying that he had been chosen to do this because of who his parents were and if he was just a regular, then 16-year-old, that he wouldnât have received the chance in a million years. Other people also commented and said that it was insulting and disrespectful to anyone else who is in the artist community. Finally, people started to realise that it may have been his almost 6 million Instagram following that was the reason why Burberry decided to go with him as they knew the campaign would get a lot more attention if it was published all over his social media platforms. This highlights that brands have realised how important social media is for marketing and for the fashion industry in general in modern day and therefore must utilise all contacts they may have with huge followings. In an article from the BBC by Kate Hope (2016), it is made clear that âit is now the number of followers on Instagram, Pinterest, Facebook and Twitter rather than your experience that can secure you a top jobâ. It has become clear that there is a clear link between a social media campaign for a brand that has high levels of engagement securing more sales which is allowing their brand to grow and develop.>
