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BUSINESS COMMUNICATION

3065.2.1: Communication Process – The graduate applies effective communication techniques and principles to business environments.
3065.2.2: Business Writing – The graduate applies the principles of business writing in organizations.
3065.2.3: Communication Technology – The graduate appropriately uses diverse technology and/or social media to communicate effectively.
3065.2.4: Written Messages – The graduate recognizes multiple types of business messages and creates appropriate messages in given scenarios.
3065.2.5: Business Research and Presentation – The graduate appropriately uses business research and writing skills to effectively communicate in a business environment.
3065.2.6: Employment Communication – The graduate communicates effectively to obtain employment and career advancement opportunities.
Task 2: Communication Through Technology

Introduction:

Today’s digital business environment is global, fast paced, and highly competitive. As a business professional, it is imperative you communicate effectively throughout your daily activities. In this task, you are asked to demonstrate your proficiency in communicating as a business professional.

Requirements:

Your submission must be your original work. No more than a combined total of 30% of the submission and no more than a 10% match to any one individual source can be directly quoted or closely paraphrased from sources, even if cited correctly. Use the Turnitin Originality Report available in Taskstream as a guide for this measure of originality.

You must use the rubric to direct the creation of your submission because it provides detailed criteria that will be used to evaluate your work. Each requirement below may be evaluated by more than one rubric aspect. The rubric aspect titles may contain hyperlinks to relevant portions of the course.

A. Create a multimedia presentation (e.g., PowerPoint, Keynote)(suggested length of 5–7 slides) in which you outline and discuss the steps involved in creating a business report by doing the following:
1. Summarize the steps in the process.
2. Explain in one slide how social media (e.g., Facebook, LinkedIn, Twitter) is used to distribute common types of business information from a business report.

B. Deliver the multimedia presentation (suggested length of 5–8 minutes) from part A by doing the following:
1. Provide a link or other approved access to an audiovisual recording of yourself delivering your presentation, using the Panopto system.
2. Demonstrate confidence, credibility, and professionalism.

Note: The audiovisual recording should feature you visibly presenting the material (i.e., not in voiceover or embedded video) and should simultaneously capture both you and your multimedia presentation.

Note: For instructions on how to access and use Panopto, watch either the “Panopto (PC Users)” video or the “Panopto (MAC Users)” video by clicking on the applicable web link provided below. To access Panopto’s website, navigate to the web link titled: “Accessing Panopto”, and then choose to log in using the “WGU” option. If prompted, log in using your WGU student portal credentials, and then it will forward you to Panopto’s website.

To submit your recording, upload it to the Panopto drop box titled “Business Communication – EJP1 | C716.” Once the recording has been uploaded and processed in Panopto’s system, retrieve the URL of the recording from Panopto and copy and paste it into the Links option. Upload the remaining task requirements using the Attachments option.

C. Write an executive summary (suggested length of 1 page) based on your multimedia presentation.

D. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.

E. Demonstrate professional communication in the content and presentation of your submission.

WEB LINKS:
1. EJP Task 2 Rubric link opens in new window
2. Panopto Access link opens in new window
Sign in using the “WGU” option. If prompted, log in with your WGU student portal credentials, which should forward you to Panopto’s website. If you have any problems accessing Panopto, please contact Ecare at [email protected] It will take up to two business days to receive your WGU Panopto recording permissions once you have referred for the course.

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