Assignment 3: Developing a Sustainable Small Business  

Posted on March 1, 2018 Updated on March 1, 2018

Due Week 9
Read the case study titled “Pre-Launch decisions which influence innovation success” found in Chapter 7 of your textbook.
You will then write a four to five (4-5) page paper in which the following items are addressed.

Discuss the necessity of short-term and long-term forecasting for developing the key elements of the business plan.
Evaluate the importance of developing formal and informal networks  when building new business opportunities and expanding into new markets.
Discuss the importance of knowledge management in the digital age  and identify two (2) risk organizations must address to mitigate  competitive pressures.
Consider the various components of a business plan and identify two  (2) components that you believe would be the most challenging for you to  complete as an aspiring entrepreneur. Next, discuss what could be done  to help you overcome this challenge using technology.
Use at least two (2) external sources.
Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with  one-inch margins on all sides; citations and references must follow APA  or school-specific format. Check with your professor for any additional  instructions.
Include a cover page containing the title of the assignment, the  student’s name, the professor’s name, the course title, and the date.  The cover page and the reference page are not included in the required  assignment page length.