Trade Marks

“The advent of electronic commerce and the ability of direct sales of goods over the Internet has brought with it new questions for trade marks.”

Discuss this statement, identifying the “questions” raised by the emergence of the Internet, and critically assessing the adequacy of the ‘response’ of trademark law.
_____
I would like the essay to discuss the two issues that appear in this field; Cybersquatting and the sale of counterfeit goods through the provision of hosting systems.
_____
note:
The style is required is oscola style reference and the word count does not include the footnote and bibliography.