The Impact of WOM Vs. Social Media on University Students.

How does WOM ” Word of Mouth” affects consumers behavior towards a product or service. On other hands, how does Social Media affects consumers behavior towards a product or a service. Comparison should include the following points:

-Cost
-Time
-Reliability
-Most use between the two of them
-Which is the most effective?
-What does the market/companies think about them?
-Students opinion

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