To successfully complete this project, you will be expected to:

Provide the target market, positioning, and branding of products within a company.
Assess the types and sources of potential gaps in the channel design of a company.
Evaluate the channel flows of a company using a map.
Propose resolutions for the channel conflicts within a company.
Evaluate channel power in a company.
Summarize distribution channel design and implementation issues in a company.
Recommend strategies to improve upon marketing channel flows in a company.

Project Requirements
To achieve a successful project experience and outcome, you are expected to meet the following requirements.
Written communication: Written communication is free of errors that detract from the overall message.
APA formatting: Resources and citations are formatted according to APA style and formatting.
Number of resources: Use a minimum of 4–5 resources.
Length of paper: Your project should be 10–15 typed, double-spaced pages.
Font and font size: Use Times New Roman, 12-point or Arial, 10-point font.