Journal Article Review or Book Review (1: Select one of the following options :

A) Journal Article Review: Select an empirical communication research study published in a journal and write a paper that summarizes the study and engages in critical reflection about it (identifying its strengths and limitations), similar to a book review published in scholarly journals.

B) Book Review: Review a recent communication book similar to book reviews published in academic journals, which describes, interprets, and critiques the book. Check to make sure that the book has not been reviewed previously in a journal. The book should be published within the last 2-3 years.

My topic proposal is,below it must fit this topic
Successful IMC Marketing: Moving Beyond the Nash Equilibrium and into Game Theory with Cognitive Psychologists

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