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Details below. Its a presentation style, so a chart and some words. Make it simple. Thx
Consider the Amazon Echo. Prepare a market outlook of the Echo for Jeff Bezos. In your analysis, focus on one of the following:
Commercialization to Adoption: What do you think the adoption curve will look like for this product (how soon, how fast, how high, how long)? What are the key factors that will drive the shape of the curve? How can Amazon shape the curve to its advantage?
Adoption to Value Creation: What are the options Amazon has in terms of how it crafts and prices its Echo offer? How do these options differ in terms of how they translate to sales volume, revenue, and value creation over time? (If youre feeling bold, include recommendations to Jeff.)
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