Hertz Business Strategy Essay Dissertation Research Help

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case study and must ensure to address the following points
•Identification of Issues.
•Stakeholder Perspective.
•Connections to Theoretical and Empirical Research.
•Analysis and Evaluation.
•Action Plans/Implementation.
•Evaluation of Consequences/Controls.

Students must also demonstrate the mastery of the program learning outcomes
•Knowledge of Core Business Administration Concepts.
•Mastery of written and oral communication skills.
•Synthesize information and make recommendations.
•Evaluate internal and external environment.
•Formulate strategies based on quantitative measures.
•Critique ethical and legal environment.

GUIDELINES FOR COMPANY ANALYSIS
1) Overview of the Company
2) Define the Business – Mission, philosophy, goals, and vision
3) External Environmental Analysis
a) Porter’s Five Forces Model
b) Strategic Group Map
c) Factor Analysis – social, environmental, etc.
d) Other pertinent analysis

4) Environmental Forecasting
a) Remote Environment
b) Industry Environment
c) Operating Environment

5) Internal Environmental Analysis
a) S.W.O.T. Analysis
b) Situation Analysis (HR,OB,POM, etc.)
c) Key Success Factor Analysis
6) Formulating Long-term objectives and Grand Strategy
7) Strategic Implementation
a) Type (compare and contrast)
8) Strategic Contro

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