Programme : MBA
Level : 7
Module title : Fundamentals of Research & Dissertation Word guide: 3,000(± 10%)
Working title: Global fashion enterprise – A case study of Chanel in Hong Kong
1. Research question or questions
2. Research aim
3. Research objectives
4. Reasoned Justification of the study
5. Limitations of the study
6. Relevant theme and disciplined area
7. Initial theoretical research
8. Type of data employed
9. Method of data collection
10. Data analysis
11. Direction for further research
12. References
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