GE case
Based on the case please answer the following questions. 1. External – What are GE’s opportunities and threats? 2. Internal – what are GE’s strengths & weaknesses? 3. What is GE’s performance trend? 4. What strategic actions do you recommend and why? USE PESTLE analysis for external. For the performance trend there needs to be some calculation done based on the given data. Please give details regarding them. ex. X*Y=xy. I will post McDonald’s performance example. Book details: Strategic management:
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