Question

Writing and Literature: Picturing Texts.

<pclass=”msonormal” style=”box-sizing: border-box;”>Explains how a pattern within the ad works together to create an intended – and perhaps unintended – message for the audience

Task: You will analyze a one-page advertisement that is currently circulating in a magazine. You will need to keep the original ad in the magazine, so don’t tear it out.

In a response, you will create a thesis-driven argument that explains how a pattern within the ad works together to create an intended—and perhaps unintended—message for the audience. This paper emphasizes the connection between claims and evidence.

You will carefully summarize elements of the ad using terms and methods illustrated in picturing texts. You will arrange these terms (balance, classification, juxtaposition, description, emphasis, metaphor, narration, pattern, point of view, proportion, and unity) as part of your argument, rather than a hunt-and-peck identification.

Identify the name of the product, the company, the title of the magazine and issue within the text of your analysis rather than in a parenthetical citation.For example:

In the August issue of Travel magazine, Travelocity advertised its Travel for Good program in a color, full-page ad located on the inside of the back cover.

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